OUR WORK PROCESS

We believe in understanding your business, your customers, and tying everything we do to a solid plan of attack.

UNDERSTAND YOUR BUSINESS GOALS


Understanding your business goals and how you’re tracking progress towards those goals, allows us to help push your business forward in the right direction. We also ensure that you’re tracking the right metrics to measure your success.

We work with you to understand where your business is now, where you want it to go, what your biggest sources of frustration are and help you identify the biggest opportunities.

Includes:

  • KPI identification
  • Analytics assessment
  • Customer attrition assessment

 

FIND YOUR BEST CUSTOMERS

We work with your existing customers and align them with your business goals to find the RIGHT kind of customer for your business. These are the kinds of customers who will push your business forward in the shortest amount of time.

We “get you smart” about who these customers are, how they think, how they act, where they came from, why they bought from you, and why they would buy again.

Includes:

  • Customer Segmentation
  • Purchase Motivation Research
  • Customer Targeting Strategies

 

REFINE YOUR MARKETING STRATEGY

We work with you to assess and refine your marketing strategy to target the customers who will make the biggest difference to your business.

This allows you to spend your marketing dollars efficiently and makes your business and marketing outcomes more predictable in the future.

Includes:

  • Channel Evaluation
  • Integrated Marketing Channel Campaign Strategies
  • Customer Acquisition Strategies

CREATE MESSAGING TO GRAB & HOLD ATTENTION

Knowing who your best customers are and how your products help them solve problems in their lives, we refine your company’s messaging to grab and hold their attention.

We’ll get your customers saying, “Wow! This is exactly what I need, it’s like they read my mind!”

Includes:

  • Value Proposition Refinement/Creation
  • Personalization Strategies
  • Acquisition Communication Strategies

TURN BROWSERS INTO BUYERS

We perform an in-depth analysis of your purchase process and make recommendations on how to make it as easy as possible for your customers to give you their cash.

We help you make the technology that drives purchases as transparent as possible so your customers can focus on how your product solves a problem in their lives.

Includes:

  • Buying Journey and Customer Experience Mapping
  • Usability Evaluation
  • Customer Service Strategies and Best Practices
  • Communication Strategies for Existing Customers

KEEP ‘EM COMING BACK!

It’s easier (and cheaper!) to sell to existing customers than it is to bring in new customers.

We work with you and your customers to determine the best way to increase revenue from the customers who already know, like and have done business with you before, and work to turn them into part of your marketing machine.

Includes:

  • Retention & Loyalty Program Development
  • Lifecycle Buying Strategies & Campaign Development
  • Word of Mouth and Brand Ambassador programs

 

Results Highlights

Smart improvements to your marketing can pay real dividends.

Increase in Booking Pace

Increase in Conversion Rate

Increase in PPC Sales

Increase in Booking Pace

Read Our Case Studies

WE FOCUS ON HELPING YOU REACH YOUR GOALS QUICKLY & EFFICIENTLY

creating easy-to-use experiences for your customers is the "secret sauce" that makes this possible.

FOLKS ARE TALKING ABOUT US

  • Working with Hunt Interaction was a great experience for us as TaskEasy. Sunny's deep marketing knowledge, unrelenting focus on the customer, and vast experience helped point us in the right direction and was a critical part of launching our company into the forefront of our industry.

    Joe Turner Co-Founder - TaskEasy
  • Sunny gets connection. She understands how to align the needs of the business with the interests and needs of customers. Her approach is pragmatic and results-driven and her talents fit neatly into the culture of a modern marketing organization.

    Chris Ross Research Director - Gartner
  • Sunny and her team have a knack for knowing what customers want and the best way to position a company or service to those customers. She is able to jump into a situation, assess it quickly, ask the right questions and assemble an effective, workable solution that gets results. She's always focused on the customer; finding creative ways to reach them, helping to build relationships between the organization and customers and get the revenue rolling through the door.

    Ted Drass CFO, Athletic Republic
  • Sunny is one of the most professional people I have worked with in a client setting. She is very knowledgeable in her space, and is clear, unambiguous, and specific with regards to project goals. Her sense of humor and firm grasp of real issues while driving profitable products that just work - make her someone I would work with again in a heartbeat.

    Mark Mongie Director of Design, Entertainment Promotion
  • A no-holds barred marketing guru who is passionate about her work and demands excellence in everything she does. Sunny is a hard worker and is brimming with ideas that would lead and guide the marketing department of any organization. She is a walking brainstorm! I was always impressed at how Sunny could find a solution to just about any challenge, given the tools that were available to her. She is definitely an "A" player.

    Eric Raymond VP, Product Development - Savvi
  • Sunny is extremely passionate with everything she does. The excitement towards online marketing and every aspect of technology is contagious.

    Josh Aston Sr. Director, Digital Marketing - Progrexion
  • Sunny is a dedicated professional that has amazing attention to detail and is willing to do whatever it takes to get the job done. She continually sought for better ways to improve not only her own work but those around her as well. I would recommend Sunny for anyone looking for a customer-focused Marketing and eCommerce experience.

    Dale Edman VP, eCommerce - The Wasserstrom Company
  • Sunny has a passion and drive for marketing and creating a complete user experience with all of her projects. She fights for the consumer and takes meticulous care of their needs and interests. Her organization and industry expertise were so important in the projects we worked on together and genuinely helped to push our team forward. She is caring and compassionate. She goes to any extent to make sure things are taken care of and shows nothing but respect and support.

    Laurel Carnes UI/UX Designer, Service Repair Solutions

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