Improve Your Conversion Rate

Combine Strategy + Implementation to Increase Customer Conversions

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Sunny Hunt

Hi, I'm Sunny Hunt

and I'm obsessed with your customers (but, in a good way).

I've spent my 20-year career stalking customers. I've learned what makes customers tick and what they want. 

I improve my client's conversion rates by combining qualitative and quantitative customer data, match it to your company goals, and create easy-to-buy experiences. 

I help you find and attract the right kind of customer and encourage them to open their wallets and purses.

My Customer Kung Fu is strong.

How We Work Together

I use a proven conversion optimization framework to hit your targets quickly.

  1. 1
    Understand Your Business Goals 
    - KPI Identification
    - Analytics evaluation
    - Customer churn & attrition assessment
  2. 2
    ​​Find Profitable Customers
    - Customer segmentation
    - Customer persona creation
    - Purchase motivation/buyer journey analysis
  3. 3
    ​Create and Validate Marketing Strategies
    - Channel Evaluation 
    - Omnichannel Campaign Strategies 
    - Customer Conversion Strategies 
  4. 4
    ​Craft Magnetic Messaging
    - Value Proposition creation and refinement
    - Personalization strategies 
    - Conversion copywriting 
  5. 5
    ​​Implement Conversion Optimization Strategies & Tactics
    - User testing and optimization
    - Conversion funnel creation 
    - Conversion rate optimization
  6. 6
    ​​​Create Retention and Word of Mouth Programs
    - Retention and loyalty program development
    - Lifecycle buying strategy development
    - Word of mouth program development

Ways to Work Together

Fix It Fast Conversion Audit

The ideal solution when you're pressed for time and need your conversion funnel fixed last week.

This is a great option even if you already work with an agency or have an overworked Rockstar marketing team

Customer Kung Fu

Ready to roll up your sleeves and dig in? These online courses are ideal if you want to jump start your customer insight and conversion optimization know-how.

Coming soon

Kickstart Projects

Know you need some help but not sure where to start?

Take a look at some of the kickstart marketing projects for ideas.

Done for you

I combine strategy that directly aligns with your company goals + prioritized implementation to tackle your most pressing customer insight and conversion funnel optimization projects.

Every project and client is unique


Amanda Nielsen

Amanda Nielsen - Marketing Communications Manager, Boart Longyear

Sunny helped us get clear on how to use our budget efficiently and helped us increase our conversion rate by over 220%. Sunny offers suggestions to help us continue to optimize our budget and she gives us data-driven insights about our customers, two things that we haven't received from any other marketing partner.

Joe Turner

Joe Turner - Co-Founder, TaskEasy

Sunny's deep marketing knowledge and experience helped point us in the right direction and was a critical part of our early traction and first wave of substantial customer acquisition. She helped us increase our conversion rate by over 460% all while we were experiencing exponential growth. 

Chris Ross

Chris Ross - VP Analyst, CMO Strategy, Brand and Innovation, Gartner

Sunny gets connection. She understands how to align the needs of the business with the interests and needs of customers. Her approach is pragmatic and results-driven and her talents fit neatly into the culture of a modern marketing organization.

Have Something Else in Mind?

Fill out your information below and I'll be in touch within 24 hours.

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